Russ Liupakka, Energy Analyst

When Russ Liupakka gets involved in a project, he won’t stop until it is finished. The full-blooded Finn describes himself as fairly laid back, but he is a tireless, tenacious advocate for business owners that want to cut energy costs and become more profitable. Of course, a sauna at the end of the day helps.

Russ is a University of Minnesota Duluth graduate with a Bachelor in Communications and minors in Psychology and Business Administration. He also has learned a lot over 18 years in the energy conservation industry. He promotes energy conservation and incentive programs by assisting in energy audits, sales tax exemption studies, and benchmarking, and by generating utility rebates for projects that improve energy performance and efficiency. In addition to his extensive commercial auditing work, this Minnesota State Certified Energy Auditor has performed more than 300 residential energy audits.

In his free time, Russ pursues many passions, including golf (a “borderline addiction”) and landscaping. Neighbors sometimes joke that his yard looks like the fairways of Augusta National!

Russel Liupakka